中国科技术语 ›› 2025, Vol. 27 ›› Issue (4): 123-125.doi: 10.12339/j.issn.1673-8578.2025.04.027

• 实践应用 • 上一篇    下一篇

SWOT分析法在高职院校大学生就业现状分析中的应用——以药学专业为例

张家琪(), 张然, 侯丹   

  1. 菏泽医学专科学校,山东菏泽 274000
  • 收稿日期:2025-04-02 出版日期:2025-07-06 发布日期:2025-07-06
  • 作者简介:

    张家琪(1997—),男,硕士,菏泽医学专科学校,初级职称,主要从事思想政治教育。通信方式:

    张然(1998—),女,硕士,菏泽医学专科学校,初级职称,主要从事思想政治教育。

Application of SWOT Analysis in the Employment Situation of Vocational College Students:A Case Study of Pharmacy Majors

ZHANG Jiaqi(), ZHANG Ran, HOU Dan   

  • Received:2025-04-02 Online:2025-07-06 Published:2025-07-06

摘要:

大学生就业是社会和家庭都非常关注的问题,就业与社会整体经济建设、和谐稳定、家庭幸福指数都息息相关。在新形势下,大学生毕业人数每年都呈现上升趋势,再加上市场招聘需求缩减,用人单位招聘要求更高、大学生对未来没有明确规划等因素,出现了“慢就业”“缓就业”等现象。基于此现象,文章结合实际工作,以药学专业为例,应用SWOT分析法对就业过程中遇到的问题进行梳理并提出解决意见。

关键词: 就业, 大学生, 药学, SWOT分析法

Abstract:

The employment of college graduates is a major concern for both society and families,as it is closely linked to overall economic development,social stability,and household well-being.Under current conditions,the number of university graduates continues to rise annually,while market demand for new hires shrinks,employers raise recruitment standards,and many students lack clear career planning.These factors have led to phenomena such as “slow employment” and “delayed employment.” In light of this issue,talking pharmacy majors as a case example,this study applies SWOT analysis to examine employment challenges and proposes related solutions.

Key words: employment, college students, pharmacy, SWOT analysis